I want the DAO to to tech stuff, and give out grants.
If the ENS DAO was to do marketing, then this would be accomplished by hiring a Web3 marketing firm/vendor, (to be paid by approved DAO-voted grant); like how we did with the $ETH funds management vendor.
RE: Affiliate/Referral Marketing
I would rather the DAO implement [a decentralized & permissionless] affiliate/referral marketing (just one lvl deep), to empower Web3 “content & code” creators, and to initiate a “decentralized & permissionless” Web3 economy.
By empowering individuals (who create good content or good code/apps), they would be able to promote value to a Web3 audience, and sustain their developments with affiliate/referral sales, in an open/decentralized & permissionless way.
Generally, the DAO should do less, and focus on core mission statements; And we should do more, by empowering individuals and the open/public community via Subtraction and financial empowerment, while still reviewing results and maintaining core ENS contract functions.