Printful and some others are set up to do customisation on each item. They generally print on demand rather than holding stock anyway, so it makes no difference to them if each item is different.
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I love the t-shirt idea and swag shop. I wanted to print t-shirts and stickers to pass out while onboarding at events irl. Looking at the Gitcoin store today, maybe someone can design a few ideas to get started like inplco shirts or something somewhat official. Also a shirt in regards to funding public goods, I thought that was a positive message worth wearing. I also have no art talent. The best I came up with was printing a t-shirt with the support mods pfp’s to pass out! (LOL not without their permission, but I did look at making some with mine on Printful) I would also like to print stickers that look like the new preview.ens.domains profile, maybe later when possible, attach a QR code to “1yr’s registration” like the gift card idea from nick.eth and AvsA’s post. Giving away free subdomains also comes to mind. Thanks.
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+1 for Printful or Printify. They do worldwide fulfillment, which is a necessity since we’re distributed. It looks like Printful will integrate with a Shopify store front too. Would we want TNL to build this out on a shop.ens.domains subdomain?
@yodaone.eth I’d like to see a mix of on-brand ENS shirts alongside one or two community designs from a contest… It would also be nice to have some shirts with DAO or Team Roles so that anyone attending an event could identify themselves as such if they wanted to. These could be be protected by one-time use codes.
We should be able to get stickers through Printful as well.
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Happy to have it on such a domain - but I’d love to see someone from the DAO pick it up as a project!
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I would like to see these on a t-shirt (changed image because my wife didn’t like the vaping 
);
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I’d like to get this rolling. This might need it’s own post, but let’s set-up a merch store. Posting some quick thoughts below on what we will need to make this happen.
Tasks
- Identify dedicated contributor with Shopify experience to set-up e-commerce store.
- Verify Printful capabilities for our shipping needs.
- Research following estimated costs for budget proposal.
- Printful Annual Cost for needed store size.
- Shopify Annual Cost w/needed plugins.
- Any additional hosting costs for shop.ens.domains.
- Cost to pay contributor for one-time store set up and monthly upkeep if needed.
Product Goals
Short-Term
- Identify branding/logo to use.
- 2-3 Shirt designs to start.
- Short-Sleeve Unisex
- Short Sleeve Women’s Cut
- Hoody or Zip-Zip
- 1-2 Common swag items such as Coffee Mug or Stickers
Long-Term
- Add community inspired designs.
- Sell ENS Constitution Book (if possible via Shopify).
Nice to Haves
- Password or codeword protected items for team merch. See mockups for merch with role-specific printing.
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Nice! I need to mess with Prinful/printify to verify the capabilities and look for lessons learned to avoid design mistakes with their DTG process.
Might be wise to keep it simple while working out the kinks, but customization will be looked into.
For a long-term goal, having a locked logo with the addition of a customizable print area for ENS names (or pfp) would be a nice feature to have. Finding a way to get everyone’s ENS name on their shirt would be awesome and useful at events.
My concerns with this would be to preserve uniformity. Especially with the fonts and colors matching branding. The legacy ENS shirts I’ve seen had the centered, jumbo logo too low and even that bothers me.
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A little bit of OCD goes a long way in ensuring uniformity
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I also think the centered logo needs to be sized right. In inplco’s version the logo seems too big, addition to being too low.
yes yes, love the idea.
Would just add two things here for consideration (consider them feature requests)
- Inclusion of an option to pay more for the item to have it printed on sustainable and fairtrade cotton / ethical sourcing.
- CC licensing some designs (maybe not the logo) so that anyone from the community can take a get printed on tshirts, mugs, etc locally to where they are.
General questions:
Would be good to know who is managing the shop and income - does it go to TLD? using a credit card processor? Does this become an income stream for the DAO? Not saying all the above should be answered right away, but something I would like clarity on.
I assume payment for tshirts and items would be in fiat, a consideration would be to add the option for crypto-payments through BTCPayServer has a Shopify integration… this is a self-hosted open-source PoS system to accept crypto for goods:
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It may be possible to allow people to select fair trade cotton. It depends on the blanks that the fulfillment partner used by Printful has in stock. The most common shirt blanks are usually Gildan, Bella & Canvas, or Next Level in North America. American Apparel might have fair trade cotton, but I’m not sure if it will be in stock at all fulfillment centers… They’re also owned by Gildan now anyways. Personally, I would favor paying more for a high-quality fair trade cotton shirt.
On preview.ens.domains, there is a section for a media kit. All of the assets should be available in the future for any print shop to use. In the meantime, maybe we can access the repo with the official files. There are a few different gradients and wordmarks being used. I’m curious to know what the official branding guide recommends.
I assume it would go back to the ENS DAO Treasury, not TNL. The only caveat to this is that we will want a trusted custodian of the accounts since it may reveal sensitive user information. The custodian may end up being a TNL employee.
As far as payment and revenue, it makes sense to roll this into the treasury or other marketing-related funding pools, but the subgroup handling this probably should decide. I’d love to see a crypto-payment integration if we have someone skilled who can work that into Shopify.
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Thanks for the reply Coltron. I didn’t see the Media Kit section in preview.ens.domains (at the moment doens’t link to any content) and am also curious if there is a brand book or other brand specifications that are already noted.
Went looking in the main Github repo and didn’t manage to uncover anything so far
Something to consider for a working group to tackle?
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Agreed that it is best to get the Shopify / merchant system working before seeking to integrate crypto-native payments. Once the service is up I can see about integrating BTCPayServer or some other service to allow users to pay in crypto directly.
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Had a lightbulb moment - why should we need to run Wordpress + Shopify when we can go FOSS and have the ‘shop’ be managed by OpenCart?
Last time I tried OpenCart was in 2015, seems things moved forward and might be an alternative to the Wordpress + Shopify stack
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I’m glad to see that there has been some engagement with this topic. I kinda posted it and have not checked this much. It’s kinda difficult to be productive on a forum and for projects when lacking WiFi 
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Does anyone know who owns the ENS ‘usernames.eth’?
Also @Coltron.eth could you elaborate on what you mean by password or codeword items?
I really like the customization idea. @nick.eth you say it makes no difference to Printful to do customizations… I take your word for it—I would like to note though, there are A LOT of ENS users and I know you are aware of that. The custom thing might make things a little chaotic.
~600k ENS names and I think last time I checked about half that number in holders. Hypothetically 10% of people are interested in purchasing and then 5% of that interested in a custom Idea is still ~1500 different custom orders. And those are just numbers being thrown out. nothing at all serious.
I think that a base design for each garment needs to be decided on. Then we can run a promotional or something as a “public temp check” per se for a week to give us an idea on the demand. Maybe choose a limited number…or even a limited edition release. Have a snapshot on active members in the Governance that will automatically be counted for.
In continuing thought; shirts, garments or other novelties are also free advertising. I think it is pertinent that we capitalize that opportunity with putting as much information on the garment/item without it being too much. Just ‘ENS’ is not enough in my opinion–That doesn’t really tell anyone much–if they don’t know. Most people might just think it’s another brand. (absolutely nothing against ENS as whole, just trying to think critically for growth and adoption of more ENS Domain holders/users) @inplco has a fun design and I think I will branch off that if you don’t mind.
@NicLaz.eth – I like your idea about the payment. I’m not going to avoid this – but the irony of using BTC to pay for Ethereum items is quite humorous.
@Coltron.eth would it be possible that I could acquire samples from vendors? Also, hypothetically if I were to take on that role ( or anyone else for any future business relations). Would ENS/TNL want/require/or shall etc… have us use an official ENS asset for communicating? I feel like it would be strange or suspicious if I was working at a fairly large company and I received an email from user@gmail.com that reads " I’m reaching out on behalf of … etc etc."
Also @coltron, I reached out to whomever is on the other side of preview.ens.domains requesting the same thing a couple weeks ago. I expect that they should have a style-guide/branding guidelines for official use. If anyone is attached to that please do post/pin that resource somewhere very accessible to most, that is very important to keep a consistent recognizable image.
@NicLaz.eth I’m going to comb through libhunt and maybe rust and python repos to see what can of cool projects I can locate. Although I think it would be best if we ran a native platform using React and web3.js. Is there a need for shopify? Maybe we, us or I or if anyone is connected with toby.eth–is it? who is shopify CEO. Wonder what kind of stuff he has up his sleeve. Maybe he has a project he would like to showcase.—who knows.
good stuff.
“any response if for opinion purpose only unless…”
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I also just realized ( unless I looked over ) just Ethereum itself has no official shop…Lets do it ? Who would be the best POC for asset permissioning? @nick.eth
Yes, feel free to adapt the design of course 
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