Sorry we’re late. We took time off in the first half of Jan. And in the last 2 weeks, we were swamped with work.
Q4 Namespace Service Provider Report
TL;DR
- Integrated Optimism subnames in our app – easy gifting, selling, and management of subnames on Optimism
- Released Subpages – a template for quick and customizable subname-minting pages
- Adopted by 5 websites.
- Enhanced Offchain Subnames with SDK integration and API improvements
- 10,000+ registrations via ETH Denver Wallet.
- Started advancing our GitHub organization, to build a developer community of contributors - profile restructuring, issue templates, and release automation.
- Made major progress on the V2 app with improved ENS profile management and new listing functionalities.
- Created a new architecture for the backend, which is now split into multiple scalable microservices, boosting performance, scalability, and reliability.
- Revamped our infrastructure, migrating from virtual machines and managed apps, into a distributed Kubernetes-based setup.
- ENS Widget is live on WordPress.
- Published a Domain Tokenization Tutorial to inspire and streamline subname issuance through Web2 domains.
- Many ongoing convos about partnerships and integrations – wallets, AI agents, protocols…
Updates
Optimism
Officially launched Optimism subnames on the Namespace dapp, enabling anyone to gift, sell, and manage subnames directly on Optimism.
- Announcement: on X announcement.
- 260 Subnames minted on OP and onboarding 4 OP communities at the moment to launch OP Subnames.
- Launched oppunks.eth, an experimental subname minting and management page, allowing users to mint subnames with a cool ENS name and PFP on OP.
- Ran giveaways and livestreams to increase Subname awareness for ENS and OP.
Op punks, which started as an experiment, led to the creation of Subpages, based on people’s demand for custom good-looking subname-minting pages.
Product launch: Subpages
Subpages are a GitHub repo with a web page template with built-in subname minting and wallet integration service.
- Key Benefits: Reduces the time required to launch a functional subname minting page to mere minutes.
- Ideal for brands, communities, or anyone needing a custom-designed ENS subname page.
- Adoption: 5 projects already launched using the template, with more in development (e.g., PizzaDAO, Nectar, StayOnEth, OP Punk).
I encourage people to try it. It’ll take you 15-20 min to deploy a fully customized Subname minting page. If you need some assistance, join our Builder chat on Telegram.
Offchain Subnames
We continue to refine our Offchain subname offering based on our clients’ needs which leads to fine-tuning and perfecting it making it increasingly easier and more intuitive to implement in other dapps, but primarily wallets.
- Started migrating the Offchain API to be fully integrated into the Namespace SDK for quicker and simpler implementation.
- Introduced an alpha version of namespacesdk/offchain-manager (TypeScript library).
- Updated the backend API to support dynamic API key generation.
Total Offchain Subnames: ~17,800!
More stats here. A new and improved backend will help us to have more detailed stats about ENS usage, primarily subname registration and where they are coming from.
Success stories: ETH Denver hits 10k subnames 
ETH Denver wallet issued 10,000 Offchain subnames from .ethdenver.com.
If you’re going to ETH Denver this year and used their wallet to get a free ticket, congrats, you used the Namespace platform for subname minting
If not, what are you waiting for: ethdenver.com
We made this Domain Tokenization Tutorial to help them onboard more clients in the future.
GitHub
Our long-term goal is to cultivate a developer community of ENS Subname and onchain identity enthusiasts who want to contribute to spreading the adoption of ENS by doing more integrations and submitting PRs to our existing SDK with potential improvements and add-ons. Therefore, we’ve started making organizational changes to our GitHub to accommodate for these upcoming changes and allow anyone to participate in making Subnames better and more widespread.
- Restructured our public GitHub profile
- Added issue template for public (and internal) contributors
- Added template CONTRIBUTORS, LICENCE, etc. publicly facing files for open-source contributors to adhere to
- Created project structure for GitHub issues
- Created release automation for the Namespace SDK
Infrastructure
Rebuilt our infrastructure. Previous VMs and managed apps are now swapped for a Kubernetes-based infrastructure. We are now utilizing open-source solutions to provide a platform for all our services. We are aiming for <5min deployments for new static websites, and <30min deployments of stateful applications.
Furthermore, we started working on a detailed monitoring solution, which will allow us to track every detail of our services, with a possibility to open source it for other teams to be able to track stats for their own subnames.
V2 app
Progress report: Created a staging environment for the v2 app where everyone can keep track of our progress: app-stage.namespace.ninja
Improved ENS name profile pages for both names and subnames
- You can now update records on L1s and L2s
- Update and upload the avatar and cover page
- Manage subnames (mint or optionally delete subs, and edit records)
- Manage and update the listing
Added additional functionality to our listing
- Token gating now works on any chain
- Select listing currency (ETH / USD)
- Select a wallet that will receive funds from minting
Backend
Designed a new architecture and started the implementation of our new backend. The old monolith is now split into multiple microservices, with strict separation of concerns and logical isolation between components.
The Kubernetes infrastructure accompanies the 3 new microservices to provide us with a plenary setup for the workloads.
Newly designed services are:
- Mint Manager
- List Manager
- Utility Manager
ENS Widget – live on WordPress
ENS Widget lets people start issuing subnames from their websites. They can add it in 5 minutes by embedding a minting script generated once they list .eth name on Namespace.
We added ENS Widget to WordPress, making it easily accessible to millions of users who use WordPress to build websites!
Docs and a guide on how to use it will soon be published. We’re working on an official WordPress listing to be discovered through their plugin store.
Stats: integrated into 105 websites
Other than that, we like to keep busy as usual. Lots of ongoing conversation about integration primarily with wallets, and communities. Did some work on the AI agent side of things that I cannot wait to tell you more about. Overall, starting strong in 2025 with no plans to stop any time soon.
Happy New Year!