I was just thinking, in regard to working out some kind of deal with Ethiopia for ENS to operate the .eth TLD, something similar actually has been done in the past, with Tuvalu and the .tv TLD.
Maybe a similar process could be explored for ENS and .eth?
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The domain name .tv is the Internet country code top-level domain (ccTLD) for Tuvalu.
Except for reserved names like com.tv, net.tv, org.tv and others, any person may register second-level domains under .tv. The domain name is popular, and thus economically valuable, because it is an abbreviation of the word television. In 1998, the Tuvalu government sought to capitalize on the .tv suffix being short for "television". In 2019, 8.4% of the reven...
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Would be a big win imo, easy for people to understand and increases ENS lead over future potential competitors.
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In Sweden the same has been done with the NIUE TLD .nu
which is popular in Sweden because nu
means now
in Swedish.
There’s information about that, as well as some later controversies and issues, here
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Funny, I was thinking about this a couple days ago.