I had a conversation with Makoto about how to make the most of NFTs in the space. My proposal is to collaborate with NFT platforms to airdrop an ENS related NFT to all qualifying participants.
ENS commissions an artist every X months, and chooses one platform to collaborate. E.g. Nifty Gateway, Foundation, OpenSea, MakersPlace etc… to host an ENS drop. Artist creates an ENS related NFT, an animation explainer, a fun ENS nifty like Takoyaki, or graphics. This art should be ENS related, but also good looking so people want to own it.
ENS drop is free (or low cost) and you are only eligible if you have an ENS on that address and have reverse/forward resolution setup.
In this way we get to share the exposure of each NFT platform and they get the advantage of extra coverage and clout from ENS. Because of the desire to own NFTs, we get more users for ENS just so they can collect these ENS related NFTs.
Use the same artist month after month and create a collection that builds over time (it may make the NFTs more valuable and participation will become more fierce)
Instead of commission the art, it could be a competition. This would allow more grassroot artists to get involved and generate even more art for ENS.
If it’s a competition, allow the grantsDAO to pick winners of the competition.
I think as a start the easiest path of least resistance is to, contact one of the NFT platforms to see if they can integrate this kind of drop on their platform. Commission a good/well known artist directly so we can take advantage of their current user base, some have a lot of followers on twitter/instagram. Announce the snapshot date so some buzz can be created and people will start to get their ENS names setup. If it works out, we can do another round, or create a competition that gets voted on by the grantsDAO and all participants (stage 2)